Tourism Seychelles representatives in Italy recently participated in the 25th edition of Travelexpo, the most important tourism event in Sicily’s calendar. From 14th to 16th April, more than 450 tourism partners, with over 1,200 professionals from airlines to tour operators and hoteliers, came together in Terrasini Città del Mare, near the city of Palermo.
Seychelles was well represented with a dedicated stand depicting the natural wonders of the archipelago and its culture, providing the perfect occasion to meet the local trade, clarify any doubts about the destination and distribute promotional material.
Travelexpo’s success confirmed the market recovery in the post-pandemic era, attested by the vibrancy and industriousness of the companies and professionals attending.
Logos, the organiser of Travelexpo, has contributed significantly to the development of the tourism industry in Sicily since 1983, organising trade fairs and workshops around Sicily and managing the tourism news portal Travelnostop.com with 37, 882 records and dedicated newsletters.
Sicily is an important market for Seychelles, especially in the honeymoon segment. Despite being an island with beautiful seas, local consumers are high-end travellers when it comes to special occasions. The new air links by Turkish Airlines departing from Palermo and Catania also help connect Sicily to the rest of the world.
Seychelles’ participation aimed to increase the destination’s visibility as a travel and desired destination. The three-day event focused on bringing together travel agencies, tour operators, tourism boards, and other tourism suppliers from around the world.
Commenting on the fruitful three days, Ms Danielle Di Gianvito, Tourism Seychelles’ representative for Italy, said, “It is a great opportunity to participate in Travelexpo, to further promote and increase the visibility of Seychelles and to meet the Sicilian trade, which is a bit more difficult to intercept due to its geographical position during other workshops and roadshows.”
Travelexpo was also an opportunity to build and reconnect potential businesses or collaborations. Ms Di Gianvito had the chance to engage with people from different sectors and interact with multiple attendees.