The Department
| Vision | Be a higher performing and inclusive Tourism Sector with greater inter-sectoral linkages | ||
|---|---|---|---|
| Mission | Provide one of the main engines of domestic wealth creation | ||
| Priority Areas | Grow the demand for higher value and lower impact tourism | Product enhancement, diversification and differentiation | Facilitate the delivery of a high-performing tourism workforce |
| Strategic Results | Grow the demand for the destination, whilst reducing reliance on Europe, enhancing growth across key market segments and maintain an industry-leading satisfaction rating | Offer more cultural, community based and eco-tourism products, improve risk management, safety and security situation | Establish a framework to continuously develop and support the tourism workforce in the consistent delivery of a first-class service |
Excellence
We shall demonstrate professional excellence in the design and delivery of tourism policies, and ensure programmes and services are beneficial to every aspect of the tourism industry. Engagement, collaboration, effective teamwork and professional development are all essential to a high-performing organization.
Integrity
We shall always serve the public interest; we shall act with integrity by being accountable, showing respect and serving with honesty, respect and trustworthiness.
Impartiality
We remain loyal to the government of the day and we are committed to government’s policies and programmes with dedication and commitment; we shall not display partiality and serve all customers with respect and fairness and make choices solely on merit.
Innovation
We shall leverage resources and partnerships to optimise delivery to our stakeholders and be responsive to change.
Customer Focus
We shall respond to customers promptly and courteously and provide services and solutions in a manner that is efficient and which are effective and responsive; and strive to continuously improve the quality of our service delivery.
Recognition
We want to be an organisation that values its own people by ensuring fairness of the systems and processes, supportive, recognising and rewarding performance.